CMO Series: Navigating Internal Politics | 25 May 2012

AMA Houston is hosting a quarterly series featuring CMOs that kicked off on Thursday May 24, 2012 with a great panel of speakers discussing "Been There, Done That! Navigating Internal Politics". This CMO series is open only to AMA members. Panelists: Catherine Austin, Chief Marketing Officer, Baker Botts, L.L.P. Clinton Clark, Director of Segment Operations, Waste Management Diana Massaro, Vice President of Marketing, Idera David Brady, Chief Marketing Office, Houston... Full Story

Blue Sky Marketing is a 2012 AMA Crystal Awards Finalist | 16 May 2012

The 26th Annual AMA Houston Crystal Awards show's theme is "More Than Meets The Eye" and it is so appropriate for marketing, but specifically marketing as it has become in the past few years. Marketing has always been about creating strategies for customer acquisition and retention, but now marketers are being asked to find ways to do this in more creative (and thin) ways. The Crystal Awards is that opportunity to reward not just creative but strategic thought. Those selected are ones that... Full Story

What makes a bar great? Driskill Hotel (Austin) | 08 May 2012

Being from New Orleans, growing up in a family hospitality enterprise, and then spending six years living in the French Quarter, I view myself as a bar aficionado. It seems small details make all the difference and are so often overlooked. I was in Austin over the weekend and made my mandatory stop at the bar inside the Driskill Hotel. Escaping the heat and bright sunlight into the soothing Driskill Bar had me contemplating why this place is so perfect. Here are my thoughts on what they do... Full Story

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